Now you’ve invested in a pair of nice quality shoes, you want to keep them that way. The basics are actually a lot simpler than often thought. Proper shoe care starts with cedar shoe trees. Some men think shoetrees are an unnecessary purchase, but it’s the foundation of shoe care. The emphasis is on cedar. Aromatic cedar is famous for its natural benefits. When unvarnished, cedar protects the leather, fabric, stitching and soles of your shoes by absorbing moisture, salts and acid. And that is exactly what your dress shoes need.